Custom t-shirt design just got a whole lot cooler. Big Frog is not your father’s t-shirt shop. This franchise, started by three scientists, is growing in leaps and bounds and there are plenty of reasons why.
What makes Big Frog so unique and successful?
#1. Custom designs!
At Big Frog every shirt is custom made for every customer. Employees assist customers in the design process and then shirts are printed in just 1 minute! Which means from start to finish a customer can walk in and walk out with a brand new custom made t-shirt in less than half an hour. Nothing pre-made or pre-fab about it.
#2. High tech!
Big Frog uses a Direct to Garment printer that prints garment dye directly into the fabric. This means custom made Big Frog shirts can be ironed, bleached (with color safe bleach of course) and there won’t be any cracking or peeling. Ever! And the Direct to Garment printer is fast.
#3. More than just t-shirts!
Big Frog is setup to customize any garment. They can print a unique custom design on shirts, pants, sweatshirts, hats, mousepads, and more! In fact, Big Frog is 1 in just 17 companies in the United States with the clearance to buy blank Under Armour and print on those garments.
#4. It’s a fun business!
Walking into a Big Frog store is like walking into a tropical rainforest. If tropical rainforests came with customized clothing. With bright and adventurous decor, fun music, and friendly employees, it’s always a party at Big Frog.
Big Frog has been franchising for almost 8 years and already has nearly 70 stores open. For the past five years (2012-2016) they have been named among the Top 50 Franchises in Franchisee Satisfaction from Franchise Business Review. Not too shabby!
Big Frog has also been named the 24th Lowest Risk Franchise Investment out of 2,400 brands. These accolades could be because of Big Frog’s Vet Fran and Diversity Fran commitments that offer discounts to veterans, women, and people of color. Not to mention Big Frog is preapproved for lending and has a great back story.
#5. Big Frogs beginnings and it’s founders
Big Frog’s three founders all met when they worked together making scientific instruments. That’s right, the people who made 1-minute customizable t-shirts available to the masses started out as scientists. After making scientific instruments for a few years, they switched to science-based gifts and novelties. When they wanted to add t-shirts to their inventory, the three friends ran into a wall.
Screen printing companies were requiring a minimum of 100 t-shirt per design. And our three scientist friends had come up with nearly 100 designs! They were looking at an enormous amount of money up front just to get an inventory! Fortunately, the trio heard about Direct to Garment printing and realized it was exactly what they needed to get their witty scientific sloganed t-shirts to the public.
They also realized that with the DTG printing, they could offer their customers the chance to come up with their own slogans and images! Very quickly their t-shirt sales took off ($22,000 in sales in the first month alone!) and they abandoned the science-based gifts and novelties side of the business. Thus, Big Frog was born.
“I am proud of the fact that I quickly and successfully built my business and we just continue to grow. My job is to connect with people in my community as they share their experiences with me through our products. This is a fun business.” – Eric Morley, Franchise Owner