In the evolving world of home renovation, one space often overlooked is the garage. Garage Up, a franchise under the ResiBrands portfolio, has revolutionized this niche by offering homeowners the chance to upgrade their garages into functional, luxury spaces. From advanced flooring to high-end storage solutions, the company is leading the charge in transforming the “most forgotten room” of the house into a showpiece.
With a focus on providing comprehensive support, a proven business model, and industry-leading products, this opportunity offers a compelling path for entrepreneurs looking to join a growing market. This article explores the ins and outs of the Garage Up franchise, including its services, cost structure, and what makes it stand out as a pioneer in the garage remodeling industry.
What Is Garage Up?
Garage Up is a full-service garage remodeling franchise that helps homeowners create their dream garages. The company offers a variety of services, including garage flooring, storage installation, door upgrades, and lighting improvements. Whether a homeowner wants to convert their garage into a high-end gym, a luxurious man cave, or a pristine space for their prized cars, Garage Up delivers top-tier craftsmanship and personalized service.
As part of the ResiBrands portfolio, this business benefits from a wealth of industry expertise and a well-established business system designed to support franchisees. The brand is built on providing high-quality products and exceptional customer service, making it a standout choice for homeowners looking to enhance their living spaces.
Why Choose Garage Up as a Franchise Opportunity?
Entrepreneurs looking for a business opportunity in the home services industry will find Garage Up an attractive option for several reasons:
Growing Demand for Home Renovation: The home improvement sector is booming, with homeowners increasingly investing in enhancing their living spaces. Garages, once seen merely as storage spaces, are now being transformed into functional, stylish extensions of the home. This shift provides a unique market opportunity for franchisees.
Comprehensive Support from ResiBrands: As a member of ResiBrands, franchisees receive extensive support in operations, marketing, and logistics. From training to vendor partnerships, ResiBrands ensures that franchisees have everything they need to succeed.
Innovative Products and Services: The company offers a wide range of services and packages that cater to different needs and budgets. These include complete renovations, flooring upgrades, storage solutions, and lighting enhancements, attracting a broad customer base.
Turnkey Business Model: The franchise simplifies the process by providing an easy-to-follow business model. Operational details such as customer service, scheduling, and sales are handled by the ResiConnect team, allowing franchisees to focus on growth.
Franchise Costs and Fees.
Understanding the financial requirements of opening a Garage Up franchise is essential for prospective franchisees. Below is an overview of the typical costs and fees involved in joining the franchise:
| Type of Expenditure | Amount |
| Initial Franchise Fee | $59,000* |
| Your Training Expenses | $3,000 to $5,500* |
| Vehicle Lease and Wrap | $2,250 to $4,500* |
| Master Class | $5,000* |
| Business Licenses and Permits | $250 to $3,000* |
| Computer System and Setup | $500 to $1,000* |
| Uniforms and Branded Materials | $2,500 to $4,000* |
| Office Equipment and Supplies | $500 to $2,500* |
| Professional Fees | $500 to $2,500* |
| Marketing Development Fee | $5,000* |
| Grand Opening Advertising/Marketing | $10,000 to $15,000* |
| Insurance | $2,500 to $5,000* |
| Equipment | $0* |
| Additional Funds (3 Months) | $22,000 to $30,000* |
| TOTAL | $113,000 to $142,000* |
These fees reflect the comprehensive support that the franchise provides. The initial investment includes access to the operational systems, training, and marketing support, ensuring franchisees have a clear path to profitability.
Unique Value Proposition: What Sets Garage Up Apart?
Garage Up stands out from other home improvement franchises in several key ways:
Focus on the Garage Space: While many home service franchises focus on kitchens, bathrooms, or other living areas, Garage Up targets a largely untapped market. Garages are often overlooked, but they hold significant potential for renovation. By focusing on garages, Garage Up offers a niche service with high demand.
Comprehensive Renovation Packages: Garage Up offers multiple consumer packages that simplify the renovation process for homeowners. These packages cover everything from garage floors and doors to custom storage and lighting, providing a one-stop solution for clients looking to upgrade their spaces.
Business-to-Business Opportunities: In addition to serving homeowners, Garage Up also offers business-to-business packages, collaborating with real estate agents, property managers, and construction companies. These partnerships allow franchisees to tap into a steady stream of leads from industry professionals looking to add value to properties.
Community Engagement: Garage Up prioritizes giving back to the communities it serves. Each year, the franchise selects a deserving family in each of its locations to receive a complimentary garage door replacement, contributing to the brand’s strong community presence and customer loyalty.
Support and Training for Franchisees.
Garage Up franchisees benefit from a comprehensive support system provided by ResiBrands. Here’s what franchisees can expect:
Initial Training: Extensive initial training covers all aspects of running the business, including sales, operations, customer service, and installation. This ensures franchisees are well-equipped to manage their business from day one.
Ongoing Operational Support: Through ResiConnect, franchisees have access to ongoing support that helps streamline daily operations. This includes customer scheduling, sales support, and logistics management.
Marketing Assistance: ResiBrands provides franchisees with effective marketing management tools, helping generate leads and build brand awareness. This includes both national campaigns and local marketing strategies.
Vendor Partnerships: Strong vendor relationships allow franchisees to access industry-leading products at competitive prices, enhancing their ability to deliver high-quality services.
Market Demand and Growth Potential.
The garage renovation market is growing rapidly, fueled by homeowners looking to maximize the functionality and aesthetic appeal of their properties. Several key trends are driving this growth:
- Homeowners Seeking More Usable Space: As more people spend time at home, the demand for functional and luxurious home spaces has increased. Garages are no longer just for cars—they’re being transformed into home gyms, workshops, and entertainment spaces. Garage Up capitalizes on this trend by offering customized solutions that meet these needs.
- Cross-Industry Partnerships: Garage Up’s ability to collaborate with other industries, such as real estate and construction, positions the franchise for long-term growth. By aligning with those already involved in home renovations, franchisees can tap into new markets and increase their customer base.
Is Garage Up the Right Franchise for You?
For entrepreneurs looking to enter the home services industry, Garage Up presents an exciting opportunity. With its focus on an untapped market, comprehensive support system, and diverse service offerings, Garage Up stands out as a franchise that combines profitability with community engagement.
Whether you’re an experienced business owner or a first-time franchisee, this opportunity provides the tools, training, and support necessary for success. By offering innovative solutions that transform garages into luxurious, functional spaces, this business not only enhances homes but also elevates entire communities.
Interested in learning more about this exciting franchise opportunity? Contact Franchise Broker Association today to explore how you can join the Garage Up family.
