Two words: Italian. Hoagies.
Though depending where you’re from, you might call it a sub, hero, grinder, or po’boy. But regardless, one thing is for sure – everyone loves a good sandwich shop.
And PrimoHoagies isn’t just any sandwich shop – it’s the primo (meaning the best) of the hoagie world, and they’re making a name for themselves in the $23 billion sandwich industry.
Now, let’s talk about the beauty of a hoagie. It’s not just a meal – it’s a canvas. A blank slate ready to be crafted into a masterpiece using fresh ingredients, packed with flavor, and personalized to your preference.
Delicious? You bet.
Convenient? Absolutely.
Leftovers for lunch the next day? Well, only if you have the willpower to resist devouring the whole thing at once.
The PrimoHoagies franchise embodies the concept of an old fashioned sandwich shop to its core. Offering classic, Italian-style hoagies that are sure to impress and keep customers coming back for more.
How many sandwiches do you eat in any given week?
If the number’s low, perhaps you just need a PrimoHoagies near you. For many, it’s the perfect lunch food.
But here’s the ultimate crux – concepts like the PrimoHoagies franchise are not only popular but resilient, too.
They are designed to satisfy, comfort, and become a staple in our culinary lives.
PrimoHoagies, in this sense, is more than just a business opportunity – it’s a chance to become a part of the ever-appealing industry that is the sandwich shop market.
If you’re not hungry for this business opportunity now, you will be soon. After all, in a world where change is the only constant, the love for a great sandwich remains a delicious certainty.
Isn’t that an opportunity worth biting into?
A Bite Sized Understanding of PrimoHoagies Business Model
As a business owner in the bustling sandwich industry, standing out among giants like Subway and FireHouse can seem like a Herculean task.
However, the PrimoHoagies franchise not only faces the challenge head-on but brings its unique charm to the table. And it starts with a singular devotion to quality.
Just take it from PrimoHoagies themselves, “We consider ourselves a gourmet sandwich franchise because we use Thumann’s gourmet cheeses and meats in our proprietary hoagies and other sandwiches. Our name is PrimoHoagies because the quality of our sandwiches is the best around – and anyone who has had a Primo hoagie knows it.“
In the world of lunch spots, it’s not about being the only player in town but about being the one people consistently turn to.
When the brand first opened their doors in South Philadelphia, there was a hoagie shop on almost every street corner. What did they do? They simply ensured their quality and authenticity came out on top every time.
And it worked.
Their business model hinges on this commitment to quality. Every Italian-style hoagie is a testament to the love for gourmet ingredients, traditional recipes, and a personal touch.
Further, PrimoHoagies fosters a sense of community. Each store is a local hub, run by franchise owners who understand their area and cater their service to their customers’ needs and preferences. This intimate understanding of the local community is just another cornerstone of the PrimoHoagies brand.
Generate More Than Just Bread and Butter
If we were to ask you, “how do PrimoHoagies franchise owners generate revenue?” You might shrug and say, “well, by selling sandwiches, of course.” And you’d be right. But how owners make their money goes further than that.
Keep in mind that it’s not uncommon to find some of the most popular sandwich chains serving meat that’s not quite… well, meat.
You may recall the headline-making controversy that involved a major chain, Subway, where the meat in question was found to be filled mostly with additives. These revelations have made many customers skeptical and concerned about what they’re actually eating at some big names.
In a time when the adage ‘health is wealth’ has never held more truth, people are increasingly mindful of the food they consume.
Now enter PrimoHoagies – a refreshing divergence from this unfortunate norm, doing right by their customers by serving genuine, high-quality ingredients. It’s a commitment to food authenticity and transparency that makes PrimoHoagies stand out in a market riddled with quick, cheap, and low-quality substitutes.
Imagine a hungry customer–with no loyalty to any particular sandwich shop–walks into PrimoHoagies. They just want a good sandwich – it’s fairly transactional.
But after the first bite, they’re not eating just to eat. They’re eating to enjoy – savoring every bite.
That delightful experience doesn’t just end with one hoagie. It becomes a regular spot for their sandwich cravings, leading to invites of friends, families, and co-workers. Before you know it, your humble sandwich shop is buzzing with patrons indulging in your offerings and spreading the word about it.
This is the magic of the PrimoHoagies experience. A truly authentic, Italian-style hoagie shop that brings people together, keeps them coming back, and most importantly, prompts them to share their experiences with others.
This is word of mouth – the oldest yet most powerful form of marketing.
In a competitive space like the food industry, marketing can be a major expenditure. Reinforcing your unique value, especially when you aren’t reinventing the wheel, can be costly. But a positive customer experience can feel like a reinvention to some patrons, igniting that word-of-mouth marketing and driving people to your sandwich shop.
By focusing on delivering an unbeatable customer experience, PrimoHoagies capitalizes on the power of customer advocacy. This approach not only pulls in new customers, but it does so at a fraction of the cost of traditional marketing.
This innovative method of revenue generation allows owners to invest more back into the business, improving the customer experience even further, and ensuring every hoagie is as primo as the last one. It’s a delicious cycle that keeps on giving.
Training and Assistance for This Brand
We’re going to guess that the likelihood that you’ve owned a sandwich shop in the past is low…
But you don’t need experience (except the experience of eating a delicious sub) to own this brand. The team behind PrimoHoagies has developed a comprehensive support system designed to transform eager entrepreneurs into confident business owners.
Here’s how they do it.
Once you sign on, the PrimoHoagies training program kicks off well before the opening of your shop. Franchise owners will experience an extensive training course at their corporate location, a real PrimoHoagies store, enabling them to learn amidst genuine customers and products. The program comprises 160 hours of both classroom learning and hands-on training in a live store environment.
Here, you’ll get introduced to their vendors, gain an understanding of the Point of Sale (POS) systems, and receive a crash course in social media marketing – a crucial tool to get your franchise on people’s radar.
And don’t think of this training as a one-off affair. PrimoHoagies’ support is continual, ensuring that you’re never left feeling unsupported or ill-equipped.
In addition to training, the brand offers site selection assistance and lease negotiation assistance to franchise owners. This alleviates the stresses of identifying the ideal location and negotiating the best lease for your store.
Another critical aspect of the PrimoHoagies franchise support is their co-operative advertising. As a franchise owner, you’ll have the opportunity to participate in a mutual marketing fund aimed at promoting the brand at large. This approach to advertising works to boost brand visibility and drive more customers to your door.
Should you need financing assistance, PrimoHoagies also provides connections to third-party sources, underlining their commitment to set franchise owners on the path to success.
In essence, PrimoHoagies doesn’t just aim to sell franchises – they seek to build partnerships, nurture relationships, and help entrepreneurs realize their dreams of owning a successful business.
With such a robust support system in place, owning a PrimoHoagies franchise becomes less about having extensive restaurant experience and more about having passion, commitment, and a desire to serve the community with quality food.
Could the Ideal PrimoHoagies Franchise Owner Be You?
PrimoHoagies seeks franchise owners who embody the entrepreneurial spirit. Leaders who can take direction, master new processes, and share the brand’s passion for quality (meaning more than just the food).
Previous experience in business or the restaurant industry can be beneficial, especially if you’re considering multi-unit operations. However, like we mentioned above, the willingness to learn and adapt is what truly matters in the world of franchising.
So, what does a realistic day in the life of a PrimoHoagies franchise owner look like?
Your day begins with the early morning prep work – coordinating with your team, checking inventory, and ensuring the shop is ready for the day ahead. The inviting aroma of freshly-baked bread sets the tone for a busy day. Lucky you!
During business hours, you oversee operations while also engaging with customers–maybe even saying hello to those regulars we mentioned earlier–and maintaining the exceptional service that PrimoHoagies is known for.
Throughout the day, you solve problems, make decisions, and ensure the PrimoHoagies quality standard is upheld in every order. Despite the bustle, you never lose sight of what matters – customer satisfaction.
As the day winds down, you review the day’s activities, manage supplies for the next day, and prepare your team for another day of serving quality hoagies.
To add to all this, there’s an opportunity to become semi-passive if you’d prefer to hire a manager for this business.
So, do you see yourself in this role? Are you ready to embrace the challenges and rewards of owning a PrimoHoagies franchise?
If so, read on to understand the financial investment needed to get started on this investment.
How Much Does Quality Cost?
Looking to take a bite out of the food and beverage industry?
Well, PrimoHoagies presents a delicious opportunity for the right investor. However, like all great recipes, this one comes with a list of ingredients necessary for success.
Firstly, you’ll need an initial investment. This ranges from $368,000 to $755,000, which covers everything you need to get your franchise up and running. From construction and kitchen equipment to all those delightful gourmet cheeses and meats PrimoHoagies is famous for, this cost ensures you’re fully equipped from day one.
Next on our list is the franchise fee. Think of this as your ticket to join the PrimoHoagies family and get access to the brand, the process, and the support system. The fee varies based on the number of units you wish to operate. It’s $15,000 for a single unit, $40,000 for three units, and $60,000 for five units.
Now, as you start making those mouth-watering hoagies and ringing up sales, there’s a weekly royalty fee to consider. This is set at 6% of your gross sales, a contribution that supports the ongoing services provided by PrimoHoagies to all its franchise owners.
Let’s not forget the power of advertising. In the spirit of driving local brand awareness and attracting customers, PrimoHoagies asks franchisees to dedicate a minimum of 2% of gross sales to local marketing efforts. It’s all about getting the word out about your amazing product, after all!
In terms of your financial eligibility, you’ll need to bring to the table a liquidity of $250,000 and a minimum net worth between $250,001 to $500,000. Also, remember to keep aside at least $30,001 as cash reserves for the first six months of operation.
As you can see, investing in a PrimoHoagies franchise is not just about running a business, it’s about becoming part of a community-focused, quality-driven brand that delivers a product people love.
Now, the question is, are you ready to make the dough rise on this exciting opportunity?
Make your Next Business Move a Delicious One with PrimoHoagies
Let’s sum this up, shall we? PrimoHoagies is more than a gourmet sandwich shop. It’s an embodiment of community spirit and a testament to the power of quality ingredients. The franchise stands tall in a competitive market because it’s got the secret sauce of authenticity and tradition, blended with a modern twist.
The recipe for a successful sandwich franchise starts with two main things:
- Robust business model built on quality food, customer experience, and a community-centric approach.
- Comprehensive training and ongoing support, helping you navigate the business and whip up success. This covers startup costs and operational guidance.
You have both of these with PrimoHoagies.
And as for the nitty-gritty, the spreadsheets, and the financial planning, don’t fret! We’re here to chat, guide, and answer all your queries. So why not give us a call?
Our franchise brokers are all set to assist you in exploring the deliciously rewarding opportunity that is a PrimoHoagies franchise. We’re in the business of making people happy, one satisfying bite at a time. And we’d love to help you do the same.
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